Why lime in corona

United States. Type keyword s to search. Today's Top Stories. Scott Olson. You're probably calling it the wrong thing. Corona's label is a piece of art. Ethan Calabrese. This content is imported from YouTube. You may be able to find the same content in another format, or you may be able to find more information, at their web site. Sarah Weinberg Deputy Editor Sarah Weinberg is the deputy editor at Delish and has covered food, travel, home, and lifestyle for a number of publications, including Food Network Magazine and Country Living.

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At odds with these claims is the fact that Corona has been brewed for over a century, and locals were never known to add lime before recent times. It has also been said that the lime is meant to keep flies out of the beer, as citrus is a natural bug repellent. Arguably the most likely scenario is the claim that a bartender started the trend in to increase the marketability of the Mexican lager.

Its flagship brew, Corona, became a national brand, and the brewery went on to acquire regional beers like Pacifico, Victoria, and Leon. The beer was first exported in the late s and quickly caught on in the U. By , Corona ranked second in the U. While a Corona served in the U.

We asked Corona the reason for the lime, but have yet to receive a reply. Possibly the color combination of golden beer, green lime, and blue, white, and gold label works to seduce the eye and thus the customer. While there is something intensely appealing about the notion of a now widespread tradition having been invented in a cynical effort to influence the unsuspecting, search as we might, we have yet to unearth any source for this tale other than Lindstrom.